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Driving savings and sustainability through traceability

Powered by pioneering capabilities to track a product’s raw materials, the story of everyday items becomes a single source of truth, where a product’s origins and its entire journey can be chronicled and made available to brands, retailers, and consumers. This is the power of connected products, delivering end-to-end transparency for new business models that are both profitable and sustainable.

Enabling real-time inventory accuracy across all stages of the supply chain

Driving savings, efficiency, and profitability through supply chain optimization and operational excellence 

Establishing trust and transparency by providing verified sustainability credentials with data

Supporting your net-zero journey through carbon footprint mapping and reduction

Enabling waste reduction and elimination with real-time actionable insights

Creating a direct communication channel through engaging consumer product interaction

Traceability & transparency

Capture the full chain of custody along the supply chain and get real-time insights into the flow of products. Collect and share information about where and how your products are made and what they are made of. enables you to track on a very granular level which raw materials are used for production and capture the full genealogy of their products - a feature that goes far beyond the ability to track finished goods across the supply chain.


Featured solutions


Sustainability & circularity

Track, measure, and analyze the end-to-end carbon footprint for each product individually across the supply chain. delivers verifiable end-to-end visibility of your brand’s emissions at an item-level across the supply chain. The platform also empowers your consumers to contribute to the circular economy by enabling effortless returns so that products can be given a second life. 

Consumer engagement

Turn your products into a digital platform. enables your consumers to interact and connect with your products directly. Targeted, contextual, and personalized experiences give your products a voice, and establish a direct communication channel.

AD_SMT_atma.io_Solutions_1000x1000_Consumer Experience_AW.png Spring ‘23 release

New features added to the connected product cloud, which is helping brands transform their supply chains.

Key features introduced in this release include: 

New AI features and ChatGPT integration: as the first of many applications of generative AI on, this will enable better collaboration and more efficient communication amongst partners within the supply chain. 

DPP Essentials module:  a new dedicated module for Digital Product Passports will help prepare firms today for the forthcoming EU scheme. Brands can use the DPP Essentials template to directly communicate key data such as raw material insights, product certificates, carbon footprint tracking, and tips to extend the life of garments through repair, reuse, and remanufacture. Spring 23 release

Learn more about the releases in 2022

Spring ‘22 release: launches groundbreaking sustainability features to minimize carbon footprint and eliminate waste, which will help transform how brands meet net-zero targets. Spring release 22

Fall ‘22 release: launches new granular traceability insight features to help brands deliver operational excellence, supply chain efficiency, real-time compliance, and trusted sustainability credentials. Fall release 22

Full suite of solutions

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